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Starbucks originally opened in Seattle, Washington, on March 30, 1971.

2.11 Starbucks card and loyalty program.

2.8 Fruit juices, fruit beverages, and sodas.

2.6 Coffee makers and single-use capsules.

2.2 Low calorie and sugar-free products.

The company is ranked 114th on the Fortune 500 and 288th on the Forbes Global 2000. Conversely, its franchise has commanded substantial brand loyalty, market share, and company value. The company has received significant criticism about its business practices, corporate affairs, and role in society. The latest roastery location opened on Chicago's Magnificent Mile in November 2019, and is the world's largest Starbucks location.

Starbucks operates six roasteries with tasting rooms and 43 coffee bars as part of the program. It planned to open 1,000 Reserve coffee shops by the end of 2017. In 2010, the company began its Starbucks Reserve program for single-origin coffees and high-end coffee shops. Starbucks-brand coffee, ice cream, and bottled cold coffee drinks are sold at grocery stores in the United States and other countries. There are also several select 'Starbucks Evenings' locations which offer beer, wine, and appetizers. Many stores sell pre-packaged food items, pastries, hot and cold sandwiches, drinkware including mugs and tumblers. Kevin Johnson succeeded Schultz in 2017, and continues to serve as the firm's chief executive.

Schultz returned as CEO during the financial crisis of 2007вЂ“08 and spent the succeeding decade growing its market share, expanding its offerings, and reorienting itself around corporate social responsibility. Jim Donald served as chief executive from 2005 to 2008, orchestrating a large-scale earnings expansion. Schultz was succeeded by Orin Smith who ran the company for five years, positioning Starbucks as a large player in fair trade coffee and increasing sales to $5 billion.

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Despite an initial economic downturn with its expansion into the Midwestern United States and British Columbia, the company experienced revitalized prosperity with its entry into California in the early 1990s through a series of highly publicized coffee wars. While chief executive officer from 1986 to 2000, Schultz's first tenure led to an aggressive expansion of the franchise, first in Seattle, then across the West Coast of the United States. During the early 1980s, they sold the company to Howard Schultz who вЂ“ after a business trip to Milan, Italy вЂ“ decided to make the coffee bean store a coffeeshop serving espresso-based drinks. Headquartered in the Starbucks Center, the company was founded in 1971 by Jerry Baldwin, Zev Siegl, and Gordon Bowker at Seattle's Pike Place Market.

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Depending on the country, most locations offer free Wi-Fi. Some offerings are seasonal or specific to the locality of the store.

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Starbucks locations serve hot and cold drinks, whole-bean coffee, micro-ground instant coffee, espresso, caffe latte, full and loose-leaf teas, juices, Frappuccino beverages, pastries, and snacks. Of these 32,660 stores, 18,354 were in the United States, Canada, and Latin America. As of September 2020, the company has 32,660 stores in 83 countries, including 16,637 company operated stores and 16,023 licensed stores. As the world's largest coffeehouse chain, Starbucks is seen to be the major representation of the United States' second wave of coffee culture. Starbucks Corporation is an American multinational chain of coffeehouses and roastery reserves headquartered in Seattle, Washington. Howard Schultz served as chief executive from 1986 to 2000, and again from 2008 to 2017.

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